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Our people

We believe in investing in our people, technology, and innovation. Our cadre of +100 consultants are the cornerstone of our company, whose expertise allows for savvy solutions to be presented to our clients, allowing for high-quality services. With confidence in our team, we impose our personalities into diverse industries so that professionalism is optimized and trust is built between us, our clients, and society.

Jihad Geagea
CHIEF EXECUTIVE OFFICER
Jihad Geagea
CHIEF EXECUTIVE OFFICER

Jihad Geagea is the CEO of PFC International and Dust SAL, the Managing Director of Adcreators MENA, and the CEO of JG Holding, overseeing businesses in agriculture, real estate, and other industries. With extensive experience in the Middle East, Europe, and Australia, he has developed and implemented numerous business strategies and feasibility studies. Jihad holds certifications from international institutions like Microsoft and has served as a jury member for the Hult Prize at the Holy Spirit University of Kaslik. He earned a BA in Business Administration and Economics and an MBA in Agribusiness and Commerce and is currently pursuing a DBA.

Hani Alkhalifa | KSA
ADVISORY BOARD MEMBER
Hani Alkhalifa | KSA
ADVISORY BOARD MEMBER

Hani Alkhalifa is an Associate Director at KPMG, Saudi Arabia, with over 18 years of experience. He specializes in FDI, investment promotion and attraction, business development and partnerships, project/program management, and strategy design and execution. Hani holds a B.S. in Marketing from King Fahd University of Petroleum and Minerals, an MBA, and is a Customer Experience Certified Professional. His extensive background includes senior roles in FMCG, telecom, and the government sector. He has led numerous initiatives in investment strategy consulting, business transformation, and the development of new companies in Saudi Arabia and abroad.

Joseph Mrad | LB
GENERAL MANAGER & PARTNER
Joseph Mrad | LB
GENERAL MANAGER & PARTNER

Joseph Mrad is a project manager with over 12 years of experience managing projects for civil society organizations and MSMEs. He holds a bachelor’s degree in business management and an MBA in Accounting and Auditing. Joseph’s background includes roles in consultancy and banking, providing him with expertise in financial, strategic, and operational activities. Notably, he has excelled as a contract manager at PFC for over 2 years, adeptly managing client relationships and ensuring seamless project delivery.

Walid Geagea | QA
MANAGING PARTNER
Walid Geagea | QA
MANAGING PARTNER

Walid Geagea, currently holding key positions at PFC International, TSA&partners, and Adcreators MENA, is a governance expert with extensive experience in the GCC and Australian markets. He has led numerous organizational resilience and governance projects for both private holdings and public organizations. Walid excels in developing robust policies and procedures, enhancing corporate governance, and implementing business continuity and disaster recovery strategies. Holding a Harvard Cybersecurity degree, an MBA from the Slovak University of Agriculture, and pursuing a Doctorate in Business Administration at Toulouse Business School, his expertise spans cybersecurity, business analysis, software project management, and strategic sales.

Nehme Azoury Ph.D. | LB
MANAGING PARTNER
Nehme Azoury Ph.D. | LB
MANAGING PARTNER

Nehme Azoury is the Deputy President for Corporate and Employment Affairs at Holy Spirit University of Kaslik (USEK). He is also the General Secretary of the Arab Society of Faculties of Business, Economic, and Political Sciences, and the founding editor of “The Arab Economic and Business Journal” and “The Lebanese Journal of Economics and Management.” Dr. Azoury, a dual PhD holder, specializes in marketing, strategic management, and corporate governance, and has lectured in the USA and France. He has received an award from George Washington University and currently serves as a senior consultant at PFC International.

Roseline Boulos | LB
PARTNER
Roseline Boulos | LB
PARTNER

Roseline Boulos, with a background in business analysis and project management, has progressed at PFC International from Business Analyst to Senior Business Analyst and Team Leader. Leading the Business Analyst team, she specializes in advanced project management, collaborates closely with clients to enhance business processes, achieve cost savings, and boost revenue. Roseline holds a BE in Chemical Engineering from the Holy Spirit University of Kaslik. Her expertise includes detailed analyses of the Lebanese solar energy market and managing projects for the Patriarchate Maronite’s Dairy Factory and Farm, optimizing resources and securing funding. Prior roles include Chemical Engineer at Henkel Lebanon, focusing on heat transfer calculations and batch reactor design for energy efficiency. She holds certifications from McKinsey & Company and SMDC, bolstering her skills in management consulting and strategic business analysis.

Abdulla Alyousuf | KSA
ADVISORY BOARD MEMBER
Abdulla Alyousuf | KSA
ADVISORY BOARD MEMBER

Abdulla AlYousuf, CFA is a seasoned finance professional with expertise in private equity valuation, banking, and FinTech. He is a Partner and Accredited Business Valuator at ValuHub and a Partner at Smart Advisory for Financial & Management Consultant. Abdulla holds a BS in Management Information Systems from King Fahd University of Petroleum & Minerals and is a CFA charterholder. He has held significant roles, including audit committee chairmanships and board memberships, contributing to leadership and investment strategies in Saudi Arabia. Abdulla’s extensive background in finance and management underscores his strong analytical and strategic skills.

Waleed Al Othman | KSA
ADVISORY BOARD MEMBER
Waleed Al Othman | KSA
ADVISORY BOARD MEMBER

Walid Al Othman is a co-founder and partner at VB+, with over 20 years of experience in family businesses and real estate. He led the transformation of Jabal Omar Company into a public entity and has significant investments in North Riyadh. Walid has strong ties with banks and finance companies and serves on the investment committee of Sheikh Abdullah bin Abdulaziz Al Othman’s endowment. Specializing in consulting, governance, and financial market research, he holds a bachelor’s degree from King Saud University and has completed courses on SME growth.

Maria Freiha | LB
PARTNER
Maria Freiha | LB
PARTNER

Maria Freiha, EMBA, is a Senior Business Analyst at PFC International, currently pursuing an Executive Masters in Future Energy & Sustainable Energy from ESCP Business School. With a Bachelor’s Degree in Business Administration from Lebanese University, Maria oversees multiple consulting projects, specializing in sectors like agriculture, artisanal goods, dairy production, cosmetics manufacturing, and industrial minerals. Her expertise includes comprehensive business planning, client management, and team leadership, supported by certifications in financial modelling and strategic programs from CFI and McKinsey. Fluent in Arabic, Russian, French, and English, Maria contributes valuable analytical and linguistic skills to PFC International’s operations.

Abdulaziz Alkhalifa | KSA
ADVISORY BOARD MEMBER
Abdulaziz Alkhalifa | KSA
ADVISORY BOARD MEMBER

Abdulaziz Alkhalifa is a dynamic Senior Business Director with over 20 years of experience in diverse industries such as consumer goods and outsourcing within the GCC region. Currently, he is the Founding Partner at ACIT Advisory & Consultancy in Riyadh, Saudi Arabia, and also serves as the Chief Commercial Officer for TRMT Group Arabia. His career showcases a strong track record in driving innovation programs and formulating effective marketing strategies across various markets and international settings. Abdulaziz holds a Bachelor’s degree in Marketing from King Fahd University of Petroleum & Minerals.

Mohamed Bader Aldafa | QA
MANAGING PARTNER
Mohamed Bader Aldafa | QA
MANAGING PARTNER

Mohammed Bader Aldafa is the Head of Materials Management at North Oil Company in Qatar, where he has been leading the materials management team since 2017. With a background in supply chain management and extensive experience in the energy sector, he ensures the efficient availability and optimization of materials to meet operational needs. Prior to this role, Mohammed held key positions at A.P. Moller – Maersk and Qatar Petroleum. He holds degrees from The George Washington University and The American University of Paris, bringing a wealth of expertise to his current position in Doha.

Rony Chiha | AU
MANAGING PARTNER
Rony Chiha | AU
MANAGING PARTNER

Rony Chiha is the Managing Partner of PFC International in Australia. With over 15 years of entrepreneurial experience, he leads a global team of consultants and marketing experts. He is also the co-founder and Managing Director of Adcreators, a creative agency operating in Australia, Lebanon, India, and Qatar. Rony’s international background in the Middle East, North America, and Australia has equipped him with strong skills in networking, directing, and advising business operations. At PFC International, he provides strategic guidance and creative direction to achieve long-term business goals.

Sandra Haddad | KSA
PARTNER L&D
Sandra Haddad | KSA
PARTNER L&D

Sandra Haddad is a certified facilitator and EQ coach with over 20 years of diverse experience in sectors like hospitality, retail, telecom, and banking. She has held significant roles, including General Manager at three hotels and key contributions to pre-opening teams for luxury establishments. Sandra is certified by Six Seconds in emotional intelligence coaching, assessment, and training. Her expertise includes sales, marketing strategies, and business growth. She has worked with prominent clients like STC, Pepsico, and Dubai Islamic Bank. Sandra holds a BA in Hospitality and Tourism Management from Notre Dame University, Lebanon, and multiple certifications in EQ and resilience coaching.

Maroun Ajram | OM
MANAGING PARTNER
Maroun Ajram | OM
MANAGING PARTNER

Maroun Ajram is the Managing Partner of PFC International in Oman. He also heads the property management department at Tibiaan Properties LLC and consults for Wasla Corporate LLC. With expertise in business development, portfolio management, and financial analysis, Maroun has worked across the Middle East. He has held roles at BSL Bank and Bank of Beirut. Maroun holds a bachelor’s degree in Economics and a master’s degree in Banking and Finance from Université Saint Joseph, Beirut.

Jose Garcia | SP
MANAGING PARTNER
Jose Garcia | SP
MANAGING PARTNER

Jose Ignacio Garcia Teijelo is the Managing Partner at Vindex International and owner of Vindex Promoter Trader SL, based in Barcelona, Spain. With over a decade of experience in international trade and business management, he has been leading Vindex International since September 2014. Jose holds a degree in International Relations and Foreign Affairs from The American University of Paris, which has shaped his extensive expertise in the field.

Sive Buckley | AU
MANAGING PARTNER - HEAD OF CONSUMER & MARKETING
Sive Buckley | AU
MANAGING PARTNER - HEAD OF CONSUMER & MARKETING

Sive Buckley is the Managing Director at Born Creators and Co-Founder & Head of Operations at The Aunties. With extensive experience in marketing and operations, she has held key roles including Chief Experience Officer at Essence and Executive Client & Business Director at AKQA. Her expertise includes digital marketing, social media marketing, integrated marketing, and brand development. Buckley holds a Bachelor’s Degree in Advertising from Deakin University and advanced training from AdSchool Australia.

Nayef Karam | QA
Advisory Board Member
Nayef Karam | QA
Advisory Board Member

Nayef is the CEO of Assets Real Estate Development and is a renowned professional in the retail industry. With 25 years in business, Nayef has grown to become a specialized agent in business management around the Middle East, Africa, and Turkey. His growing business in Qatar is booming as the fastest growing regional full service real estate firm, developing in hospitality, commercial, and residential sectors. Furthermore, he is the Managing Director of Espace Culturel around Lebanon and the Middle East, producing legal frameworks and regulatory compliance, as well as brokering networks and regularly providing staff trainings. His vast experience in retail services around Africa has provided him with the needed knowledge and experience to grasp the market from its right angle, giving him the correct approach to conduct R&D strategies, heading departments such as commercial and supply chain, and most importantly sales forecasting and budgeting. Nayef wields a Bachelor’s Degree and a Master’s Degree in Business Administration from IAEC, Mercure University in Bruxelles.

Carine Ghandour | LB
Leadership and Team Development Consultant
Carine Ghandour | LB
Leadership and Team Development Consultant

Carine M. Ghandour is a Leadership and Organizational Change expert with over 20 years of experience. She has successfully coached over 350 executives and led transformation projects across diverse industries in the EMEA region. Carine is multilingual, fluent in English, Arabic, and French, and holds several leadership and coaching certifications. Notable clients include Abu Dhabi Islamic Bank, Air France, and Toyota.

Maha Khlat | LB
AI/ML and Software Development Expert
Maha Khlat | LB
AI/ML and Software Development Expert

Maha Khlat is a seasoned IT and data management professional with over 25 years of experience in the field. She has successfully led digital transformations and business process optimizations in various organizations, improving service efficiency and expanding data access. Currently, she serves as the Chief Data & Analytics Officer at Endspace MENA and is the Managing Partner at Sapientus Solutions. Maha holds a Global Master’s in Big Data & Data Analytics and a Bachelor’s in Electrical Engineering.

Fouad Khlat | LB
Digital Transformation and Smart Technologies Expert
Fouad Khlat | LB
Digital Transformation and Smart Technologies Expert

Fouad Khlat is a Digital Transformation Consultant with over 30 years of experience leading technology projects across the MENA region. He specializes in digital transformation, cloud computing, big data, and smart cities. Fouad has held key roles, including Managing Partner at Sapientus Solutions, Advisor to the Lebanese Minister of Telecommunications, and Chief Sales & Marketing Officer at MEEZA. He has a strong track record in driving strategic initiatives and delivering high-value projects. Fouad holds an MBA and a Bachelor’s in Civil Engineering from the American University of Beirut.

Interested in going
PFC International?

At PFC, we are always interested in extending our team
and are excited to meet driven individuals who share our passion.

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Call for consultants

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