Export Strategy to the GCC from Australia
The client faced the challenge of expanding honey production and sales in diverse regions, including Australia, UAE, and KSA, while introducing various honey-related products. PFC addressed this challenge by developing a comprehensive expansion plan. The plan included a detailed market assessment, a thorough analysis of competitors, a SWOT analysis for strategic insights, technical assessments for equipment needs, staffing requirements, and legal considerations for expansion. Additionally, financial projections were calculated to determine upfront capital requirements, potential sales, and overall venture viability. PFC also represented the client in the UAE and KSA, engaging in negotiations with Zeesco, a UAE-based distributor, to finalize a significant agreement.